Confident Action,
Built For Momentum
SAVVY Collective is the intelligent partner for owner-run hotels and hospitality experience businesses, supporting ventures up to 100 keys, units, or equivalent scale, across hotels, food & beverage, social hubs, attractions, and lifestyle-led destinations or experiences.
We combine hands-on operational expertise with founders and operators who need problems fixed fast and value built sustainably.
Evolved from real ownership and operator experience, SAVVY offers what big brands and traditional advisors cannot: flexible management and operating partnerships, pragmatic consultancy, education, short-term investment solutions, and community-rooted strategies.
Brand Architecture
Savvy Portfolio
The Chester Townhouse | The Richmond Hotel | The Annex | The Old Registry | Sleep Eat Love | Hotel Wrexham | The Old Library
The Hospitality Hero | The Art of Hospitality | Bee Our Guest | Clue Labs | DevaFest | Foxxy Foods | CNW Food & Drink Festival
Our Mission
​SAVVY help owner-led hotel, hospitality, and lifestyle ventures optimise assets, perform strongly, and grow sustainably through practical, experience-led management, consultancy, education, and investment support across the full business lifecycle.
Our Vision
SAVVY empower independent hotels, hospitality and leisure experience businesses to stand out and thrive through sharp insight, real-world expertise, and community-rooted performance.
Our Values
Sharp Thinking
Family Grown
People Power
Local Connection
We spot what matters, cut through noise, and turn insight into action.
Our approach is shaped by running our own family hotels – hands-on, honest, and experience-led.
Strong teams build strong businesses. We invest in people so performance follows.
Hotels & Hospitality should reflect their community, culture, and place – never generic.
Straight Talk
Collaborative Partnership
Agility
Value Driven Decisions
Honest guidance, no fluff, no jargon, always with the owner’s reality in mind.
We work alongside owners, not above them, because we’ve been in their shoes.
We adapt, pivot, and move quickly to solve problems and unlock opportunity.
Every action strengthens performance, guest experience, and long-term asset value.
The CEO
Steven Hesketh
